Mordant 2026

Take part in a unique day designed to bring people together, inspire you, and energize your practice. Mordant provides privileged access to experienced speakers and enriching, interactive, participative content.

This year, Mordant invites you To See Clearly in a rapidly accelerating world. Between pressure, acceleration, and information overload, the agenda offers opportunities to take a step back and better understand, better decide, and better act, both in your practice and in your daily life. Topics include defining value, taming sleep, challenging AI, and facilitating decision-making.

This year’s edition will also be an opportunity to celebrate the 60th anniversary of the ACDQ in style and highlight six decades of commitment, evolution, and achievements together.

Dentists of all ages and from all regions, don’t miss THE event of the year on October 24.

Presented once again at the Eaton Centre’s Le 9e, MORDANT is also switching things up on stage. After four years as host, Louis T is handing over the reins to a new MC: Kim Lévesque-Lizotte, who will bring her colours, energy, and unique outlook to an unmissable day.

• 4 conferences
• 1 participatory workshop
• 1 podcast in two episodes: pre- and post-event
• Captivating topics: Professional value, sleep, decision-making, artificial intelligence
• A festive cocktail-dinner formula to celebrate the ACDQ’s 60th anniversary
• Enriching networking with your peers
• And many surprises!

Building your entrepreneurial brand: Make a lasting impression
By Pierre-Yves McSween, Fellow CPA, radio and television host, columnist

In an environment where services are multiplying and competition is intensifying, distinguishing oneself professionally is no longer a mere matter of marketing, but a set of strategic decisions.

Using a direct, unfiltered approach, and with mentions of some personal career milestones, Pierre-Yves McSween offers a 17-point approach that helps cement one’s brand and stand out, whether you are an owner dentist or an associate dentist: the purpose of your product, a better understanding of your sector, managing patient expectations, refining your communication strategy, evaluating the criteria inherent in each service offering, and more.

You can assign value to your brand image and become its architect. But what should you ask during the manufacturing process? Drawing on real-life examples and an accessible economic understanding, this conference offers original guidelines to better position yourself, capitalize on your strengths, and define your uniqueness.

Sleep, the New Wellness Grail: How Can We Achieve It?
By Roger Godbout, psychologist, Researcher and professor emeritus, Department of Psychiatry, Université de Montréal

Long held as an afterthought, sleep is now an essential lever for health, performance, and decision-making, particularly in professions where concentration, precision, and endurance are key.

This conference explores its impact on the body, mental clarity, stress management, and quality of work, while decoding emerging trends: tracking technologies, nutrition, optimized environments, and recovery tools.

Workshop: Deciding Better When the Pedal Hits the Metal
By Marie-Joëlle Charlebois, leadership facilitator and executive coach

In a world where everything is accelerating ― pressure, unforeseen events, decision-making ― understanding the mechanisms of choosing and deciding·is essential. This workshop offers a practical approach to structuring your thinking, taking a step back, and approaching situations from several angles.

Participants will leave with simple tools for making fairer, clearer decisions that are better adapted to their professional reality.

Grounding AI: Understanding, Choosing… And When to Opt Out
By Gabriel Tassé, VP Strategy, Innovation & Outreach, Tink & Click and Mortar

Artificial intelligence is evolving at an unprecedented pace, generating a dizzying fascination. Faced with the proliferation of tools and the pressure to adopt them, making informed choices is more crucial than ever.

This conference is about taking a step back: understanding the strengths and limitations of AI, recognizing its biases and illusions of performance, and above all, developing the judgment needed to use it wisely ― or opting out when AI cannot help.

Building your success: Dare, innovate and chart a course that reflects your own image
By Jessica Harnois, sommelier, speaker, and entrepreneur

There is no single recipe for standing out from the crowd ― only choices, trial and error, and the ability to reinvent yourself. Through her experience, Jessica Harnois offers an inspiring reflection on what truly defines success today, where creativity, boldness, and alignment with one’s values combine to move forward with intention.

Between intuition, innovation, and the desire to make success more accessible, she invites us to think outside the box, to make choices that reflect who we are, beyond the self-imposed labels.

Podcast - From Tooth-Puller to High-Precision: Myths and Realities of the Profession
By Laurent Turcot, historian, professor, and disseminator

New this year, Mordant offers a two-part podcast that explores the evolution of the dental profession, combining history, testimonials, and a contemporary perspective.

Episode 1 -Origins of the Profession (pre-event)
An accessible and captivating journey, from the Middle Ages to today’s innovations, to better understand the major transformations that changed dentistry.

**Episode 2 - A Proper Profession (post-event)
We trace the evolution of dentistry in Quebec, and a little of the ACDQ’s history, through the career of one of dentistry’s leading figures.

First broadcast to MORDANT participants, the episodes will then be made available to the entire community, extending the reach of the event.